The main battle for your organization’s long-term success doesn’t exist where you are…it exists where you are going…
Regardless of how great something may be now, this moment will pass. The successes created today will soon fade.
Take writing for example. Unless you are Rick Warren or a handful of others, the best selling authors have to continue to create new stuff to stay on the best sellers list for long. In the business world, the hottest products are only as hot as the next great update or until another “greater” product is introduced.
The fact is momentum dies. People lose interest. Motivation for what you are promoting fades. That’s more true now than ever before. If an organization wants to be successful over time, then it must be winning the battle for the future.
Here are three aspects or planning for future growth every organization must have: