The main battle for your organization’s long-term success doesn’t exist where you are…it exists where you are going…
Regardless of how great or bad something may be now, this moment will pass. The successes created today will soon fade and current struggles don’t necessarily indicate future victories.
Take writing for example. Unless you are Rick Warren or a handful of others, the best selling authors have to continue to create new material to stay on the best sellers list. In the business world, the hottest products are only as hot as the next great update or until another “greater” product is introduced. Momentum dies…people lose interest…motivation for what you are promoting fades and something new is needed to keep growing.
On the other hand, if an organization is struggling today that doesn’t always mean they’ll struggle tomorrow. Sometimes one big break turns things from stagnant to growing to thriving. Obviously attention has to be current to survive, but struggling organizations often need to focus even more intently on the future.
At some point, to remain viable and to succeed, organizations have to concentrate on days ahead, because a new day is coming. These principles are truer now than ever before. If an organization wants to be successful over time, then it must be winning the battle for the future.
Here are three aspects or planning for future growth every organization must have:
Strategic thinking – There must be a concerted effort placed on thinking about next steps for the organization. If strategic thinking isn’t a leader’s strength (although I think it’s difficult to lead well without this skill), someone in the organization must be delegated the task of strategically thinking forward. The future is coming…things are changing…and the organization must be able to strategically respond.
Flexibility and adaptability - Today’s leader must remain flexible enough to adapt to change quickly. Most likely the plans you set today will be altered in some way tomorrow. As a leader, you must be open to change personally and learn how to lead others to embrace change within the organization.
Staffing and team-building - An organization will only be as good as the people who make up the organization, so the future is dependent on attracting and retaining the best people. Great leaders are planning ahead for staffing needs, always on the lookout for good people and intentionally seeking to develop people in the organization. Great leaders allow people to explore, possess authority and become leaders. In today’s organizations, the strength of the team is the strength of the organization.
I have been on both sides of an organization…both striving and struggling…and I believe all three of these aspects are true in both scenarios. I see these three as critical to the future growth of any organization, but I’m still learning and organizations are changing every day, so help me here. What am I missing? What would you add to my list?